Meet the nominees for Best New Artist at the 2021 Latin Grammys
The Latin Grammys will be broadcast live on the Univision Network on November 18 from the MGM Grand Garden Arena in Las Vegas. Check out the full list of nominees here, and meet the top new 2021 artist nominees (in alphabetical order) below.
Argentinian Bizarrap, who has created a series of streaming hits via his “Bizarrap Sessions” with several artists including Nicky Jam and Snow Tha Product, has garnered millions of views on YouTube with his fan-beloved freestyles who not only feature established artists, but have also become a new method of discovering artists. With 38 sessions (titled Vol. 1, Vol. 2, Vol. 3 and so on) to his credit, Bizarrap has established himself as the essential producer of a new generation of artists, from Argentina and beyond. .
A former Billboard Latin Artist on the Rise, Panamanian artist Boza began his career at 16 and built himself from scratch with his longtime producer Faster. In 2019, the newcomer signed with Sony Music Central America after meeting his manager and award-winning producer, composer and arranger Alberto Gaitan. Her groundbreaking success came in the midst of the global pandemic with “Hecha Pa ‘Mi,” a contagious and daring dancehall track that went viral on TikTok and entered Billboard Hot Latin Songs, World and World American Charts in 2020. Boza, born Humberto Ceballos Boza, defines his sound as “particular”, along with that of Panama plena as the basis of each rhythm and its emotions as the web of each word.
A force in the growing Brazilian music scene, Giulia Be is a 20-year-old singer-songwriter who officially launched her music career in 2019 with “Menina Solta”. Giulia, who quickly became one of the most listened to female artists in Brazil, is a trilingual (Portuguese, English, Spanish) singer who plays many musical instruments and has a soulful voice. She released her first EP, Solta, This year.
Singer-songwriter Humbe, currently on tour with his album Entropy, has become a phenomenon in his native Mexico, winning awards at the 2021 MTV MIAW Awards and the Nickelodeon Kids Choice Awards Mexico. Humbe, who was introduced to music via an old Yamaha keyboard at the age of 9, is influenced by indie pop and R&B music and can achieve incredible vocals.
Leading her way into the pop arena, the Colombian singer released her self-titled debut album earlier this year, which includes collaborations with compatriot Juan Pablo Vega and Mexican band Los Rumberos. “My God, there are not enough words to thank you for this beautiful life you have given me,” she posted on social media after the announcement of the appointments. “It’s just a reminder that all the things you have with love and from the bottom of your heart are worth it.”
With over 2 million monthly listeners on Spotify, the Venezuelan singer-songwriter has been active since the early 2010s and has released three albums (Sin Otro Sentido, El Exilio Volunntario De Una Mente Saturada and Cuatro Estaciones). Lasso has signed collaborations with artists such as Danna Paola, Micro TDH and Cami, to name a few.
From Mexico City, Marco Mares made his official debut with Para Ella in 2014. The record featured its romantic lyrics and funky pop. Since his debut release, Mares has released a handful of singles and, most recently, his new EP titled Curitas.
Signed to 300 Entertainment – home to artists such as Megan Thee Stallion and Fetty Wap – Argentine singer-songwriter Maria Becerra became the first Latin artist to join the indie label’s roster. The 21-year-old artist, who is making a name for himself on the urban pop scene, is endorsed by artists such as Cazzu, Tini and J Balvin. Inspired by pop and R&B powerhouses like Ariana Grande, Mariah Carey and Whitney Houston, Becerra officially launched her music career with the release of her debut EP, 222. Most recently she released her first album Animal, which includes collaborations with Becky G, Danny Ocean and Tiago PZK.
It was the viral success of her independently produced single and video “Not Steady” that earned Paloma Mami a recording deal with Sony Music Latin in 2018. The New York-born Chilean artist kisses both cultures in his music, singing in Spanish and creating an avant-garde style fuses with his instrumentals. Paloma Mami’s debut album, Sueños de Dalí, doesn’t have any credited features, but the songs are hugely collaborative, with Paloma Mami writing herself with Tyla Parx, DJ Genius, Rosalía, El Guincho, and Edgar Barrera.
Rita Indiana’s “Como Un Dragón”, released in 2020, marked its return after a 10-year hiatus. Known for his poignant lyrics which often touch on topics such as homosexuality, nonconforming sexuality and class, the Dominican artist and author of the Spanish novel Grandpa and Tentacle was recently signed by Warner Chappell Music.
Zoe Gotusso is a singer-songwriter from Cordoba, Argentina, whose soft, soft voice brings to life lyrics full of nostalgia and melodies with indie-pop sensibilities. In December 2020 Gotusso released his first solo album, Mi Primer Día Triste.